See exactly where you leak customers and revenue.
A one-off audit of how you acquire and keep customers, against the five stages of the signal loop. I show you where every customer and every dollar leaks, what it costs you, and the exact fixes, in order. A clear plan, in days. Credited to your first month if you go on.
Audited by the team that ran conversion inside Microsoft and Canon, on more than $2B in revenue.
Your funnel, against the five signals
We audit each stage of the signal loop on your real funnel. Click any signal to see exactly what we check, what it produces, and how it looks live. Nothing vague, a specific ranked list you can act on.
Do you capture the signals?
What we audit- Every buyer and product signal you track today: pricing visits, repeat sessions, content and demo requests, trial signups, activation events, feature adoption
- Whether firmographic fit, behavioural intent, and product-qualified leads are combined into one lead score, or sit in separate tools no one acts on
- Whether anonymous traffic is identified and tied back to accounts
- Whether analytics, heatmaps, and session replay are actually instrumented on the pages that decide the deal
- The high-intent signals you are missing entirely, and what they are worth
The sixth step is the plan itself: every fix ranked, with how to do it, mapped to the loop. The audit is the map the Retention Engine builds from.
Audit first. Build second.
The audit is the one-off: the map, done with you, yours to keep. When you want the loop built and run, the Retention Engine builds and runs exactly what the audit found, on a system you own.
- You are paying to acquire customers, and cannot see where they leak
- Your product has usage and trials, but they do not stick, and you cannot see where activation leaks
- You want a clear, specific plan before you commit to a build
- You want to know exactly where the pipeline leaks, and what it is costing you
- You want the build done, not just the audit. That is the Retention Engine.
- You have no offer or traffic yet. Build something first.
- You want a generic template review, not an audit of your real funnel.
A clear plan, in days.
The audit against all five loop stages and the ranked plan, yours to keep and act on, with or without the build.
Before you start
What do I actually get?
A ranked audit of your funnel against the five stages of the signal loop, each with the fixes and how to do them, plus a prioritised plan and a walkthrough call. Not a slide deck. The map the rest builds from.
How long does it take?
A few days. You share your funnel and analytics, we audit it against the five loop stages, and you get the plan and the walkthrough.
What happens after the audit?
You can run the fixes yourself, or the Retention Engine builds and runs what the audit found. The audit is the natural first step, and it is yours to keep either way.
Do I need to be technical?
No. We read your funnel and your analytics; you do not need to build anything for the audit.