We believe in tech and creativity.
We are your growth strategy partner and companion powered by Artificial Intelligence (AI).
LEADERSHIP



Grace Cheng
CEO
2025 Launching global AI courses, strategic partnerships, and entering new markets
2025 Named Judge for PMW (Performance Marketing World) Awards, Global & UK Marketing Categories
2024 Founded AI Strategy League, Global
2023-2025 Advisor and International Keynote Speaker in AI, Tech, Leadership, Europe, US & Asia
2021 Led analytics and AI initiatives at Canon, UK & EU
2020 Led Microsoft UK & Ireland eCommerce Marketing, UK & EU
2018 Projects with Breitling, Activision, and more, UK & US
2017 Digital and IT transformation project at Pfizer, Asia
2016 Projects with global brands B2C, South Korea & Hong Kong
2015 Creative strategy and art direction for Hyundai, South Korea
2014-2015 Projects with Lexus and Kia, South Korea

Grace Cheng, CEO at AI Strategy League
Grace Cheng is a British tech leader, AI instructor, and creative marketer with 15 years of experience across marketing, creativity, product, and technology.
Grace previously worked at Microsoft, Canon, and led global projects with 30+ brands worldwide, clients including Hyundai, Samsung, Breitling, Activision, Lexus and more.
From driving nine-figure revenue at Microsoft and leading major product launches and global campaigns, to leading creative projects, AI and digital transformation, marketing, and analytics initiatives—Grace has contributed to billions in product revenue for the global brands she has worked with.
Grace was raised and has worked across both the UK and Asia, including South Korea, Hong Kong, and Singapore, speaking English, Korean, Cantonese, Japanese, Mandarin. Grace’s experiences are deeply rooted in her multicultural upbringing.
From crafting strategies and action plans, Grace’s work is not just about strategy, it's about delivering real results, built on deep empathy and leadership at a global scale.




Explore our solutions
We are your growth strategy partner and companion.
Speaking Partnerships
We have been dedicated to partnering, collaborating with brands, global events organisations for keynote speeches, podcasts, workshops, and training sessions on AI, technology, career, marketing, creativity, leadership, and business, regionally and internationally.
Contact us for partnerships and collaborations.
Strategic Career Coaching
Results-driven one-on-one coaching and exclusive small group cohorts deliver tailored support focused on driving results. Emphasis is placed on strategic career advancement, career pivots, leadership development, and corporate growth in AI literacy, skillsets, toolsets, and mindset, maximising value and impact.
Join our global partner program.
Become our global partner for growth, expansion, and success.
Coming soon ↓ Stay tuned!

