The Agentic AI Practitioner Program

For independent consultants, advisors, and fractional operators.

Your marketing stops the moment client work starts.

There is nobody else to keep it running, so it waits until delivery quiets down, and by then the pipeline is thin. We build the agentic system that carries it while you deliver: your positioning, your content, your outbound, your pipeline, in your own voice and on agents you own.

You build it, we guide, you keep it.

Grace at ASL has shown me practical ways to get in front of customers and clearly communicate the value I provide.

What stands out is how structured she is. She doesn't hand you a pile of ideas and wish you luck. A few months ago I had no clear path for turning technical credibility into a client-facing business. Today I have a marketing plan, a public presence, and a pipeline of opportunities.


The Practitioner ProgramJames Mott · Founder and CEO, ex-IBM · fraud detection and risk managementRead the story
What we solve

The tools are good. They are not a substitute for the work underneath.

Six weeks go into evaluating tools, watching the tutorials, and rebuilding the stack. Then a project lands, everything else stops, and when it ships there is nothing in the pipeline behind it. The tools are genuinely good. They are not a substitute for the unglamorous work underneath them: the positioning, the ICP, and the message that only you can decide.

Automate a vague position, and all you scale is the vagueness.

The Foundation layer

The noise, set apart: agents for everything, new tools, tool-stack envy, this quarter's trend, virality. None of it holds without the base.

Foundation before automation

How it works

What we build together, step by step

The foundation and the system in one sequence: we set the frame and the narrative, then build the engine that turns it into client conversations, on agents you own.

01

Positioning, ICP and messaging

The frame and the narrative. We audit and refine your positioning, your precise ICP and unique selling point, and the messaging and brand narrative, so you are the obvious choice before anything ships.

PositioningPrecise ICPUnique selling pointMessagingBrand narrative
Positioning
PositioningICPUSPNarrative
02

Website and content

We audit and refine your website and the whole web journey, and the content that carries the positioning, so the site turns your point of view into pipeline.

Website auditWeb journeyOn-brand content
yourbrand.com
03

Intent signals

We capture, audit, and refine your intent signals, and map an architectural view of them, so you can read who is ready and what they need, on your own stack.

CaptureAudit and refineSignal architecture
Intent signals
hot
intent
expand
warm
04

Content system

With the signals and positioning aligned, we build the content system: inbound content and repurposing workflows for product learning and a content philosophy. Agentic AI turns your point of view into a week of content across email, newsletter, social, and paid, in your voice, on brand, and in your design system. Sales and content stay aligned.

Inbound contentRepurposing workflowsSales and content alignedContent velocity
Content system
05

Warm outbound, CRM and pipeline

We translate the content, the copy, and the product learning into warm outbound, CRM, and pipeline, so the whole system compounds into revenue.

Warm outboundCRMPipeline
CRM & pipeline
Reached
Replied
Meeting
Won
How we work

You build it. We guide. You keep it.

01

Map and scope

We map your positioning and pick the first piece to set. No deck, a working scope you can start from.

02

Build it, on your stack

You drive, we guide the approach and review what you produce. We build it in Claude, on your own tools, in your voice.

03

You own it

You keep every file, prompt, and context doc. The next project starts from what you already built, not from a blank page.

Grace Man
Who you would work with

Grace Man

I'm an agentic AI growth advisor and practitioner. I started as a creative director, then spent 15 years driving brand, marketing, and growth at Hyundai, Pfizer, Microsoft, and Canon, influencing more than $2B in revenue. I have trained and coached over 3,000 professionals in AI-first product growth. Now I run my whole business on the agentic AI system I teach, and I build it in public. Everything I would guide you on is something I do myself, every week.

Join the Agentic AI Practitioner Program

One monthly subscription

Everything the team programs run on, scoped to one practice. Month to month, cancel any time, and you keep everything you build.

FAQ

Common questions

An agent amplifies the decisions you already made. Automate a vague position and all you scale is the vagueness. Bedrock, then system, then agent, in that order.

Four sessions a month, built on the work already in front of you rather than on a side project. The first capability is usually running inside the first month, and it keeps running on the weeks you are heads down delivering. That is the whole point of building a system rather than a habit.

The bedrock decisions set and written down: positioning, ICP, message, narrative. The context files and guardrails in Claude. The agents built on top of them. All of it sits in your own workspace and stays yours, whether or not you carry on with the program.

No. You build it, I guide the approach and review what you produce. If what you want is someone to run your marketing for you, this is the wrong program, and I would rather say so before you pay than after.

No. Everything is built in plain language, in Claude and the tools you already pay for. The practitioners who do this well are experts in their own field, not engineers.

Same library, same frameworks, same live builds. Training and Boardroom are priced and delivered for a growth team of up to five people who own a number between them. This is the same capability scoped to one practice, at an individual price. If you later have a team to train, Training is the step up.

Get started

Build the foundation your practice runs on.

Apply to join, and we set the foundation and build the system together, on agents you own. You build it, we guide, you keep it.